CMF, a sub-brand of London-based technology company Nothing, has announced its partnership with Indian actress, Rashmika Mandanna. From what it is understood, Rashmika will be featured in digital,print, and TVC campaigns as the brand ambassador.

Reportedly, CMF also unveiled the design of the CMF Phone 1, a smartphone that claims to redefine personalisation and functionality. As per the report,Available in four colours – Black, Orange, Light Green and Blue – the CMF Phone 1 offers a diverse palette to suit every taste. From what it is understood, Rashmika will be featured in digital,print, and TVC campaigns as the brand ambassador.