August Boy Group Member Brand Reputation Rankings Announced

The Sways

3 months ago

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

ASTRO’s Cha Eun Woo topped this month’s list with a brand reputation index of 3,668,606, marking a 49.34 percent increase in his score since July. High-ranking phrases in his keyword analysis included “Living in a Rented House in Finland,” “ambassador,” and “face genius,” while his highest-ranking related terms included “flawless,” “advertise,” and “pitch.” Cha Eun Woo’s positivity-negativity analysis also revealed a score of 93.58 percent positive reactions.

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 730 boy group members, using big data collected from July 17 to August 17.

Meanwhile, BTS’s Jin took second place for August with a brand reputation index of 3,199,306.

BTS’s Jimin came in fourth place with a brand reputation index of 2,536,752, marking a 36.27 percent rise in his score since July.

RIIZE’s Wonbin rose to third place with a brand reputation index of 2,781,141, marking a 36.66 percent increase in his score since last month.

Finally, BTS’s Jungkook rounded out the top five after seeing a 47.88 percent jump in his brand reputation index, bringing his total score for August to 2,108,194.

Check out the top 30 for this month below!